Thanks for the compliment.
That is the problem Martin.
Every event will want to advertise itself at every other event resulting in 100s of different leaflets. Such leaflets in my experience get wet and grubby or are blown all over the field or both. Then they are not very pleasant to look at. How many leaflets have you picked up to find many months/years later in a grubby mess in your pocket/car/handbag? Also there may be internal poilitics between event organisers about what you can and can't distribute at their shows.
So the solution is the "Historic Events Guide". Which is a neutral medium designed to have all the positve points and few of the negative:
1). It is an attactive design
2). It is A5 size handy to fit in a handbag, car glove compartment or folded in a pocket, or in your case Martin in your sporren
3). It comes wrapped in cling film, which if you slit across the top keeps the booklets dry and does not allow them to blow away and yet can be attractively displayed. There are plans this year to provide a display box as well.
4). All the events are listed.
5). There is a web site which is kept up to date with changes
6), Distributers make a profit on selling them so are likely to encourage a wider distribution to the public.
7). It is reprinted regularly so it is more up to date than most other alternatives.
. You can advertise in it to promote your business and sell the free copies I give you SO YOUR ADVERTISING COSTS YOU NOTHING
9). 100s of different events and traders are helping your event or your business to promote itself and it is all paid for by members of the public!!
A mailing will be going for 2007/08 out to traders and organisers soon.....