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Well Done Guys, what can we do ?

Posted: Wed Mar 07, 2007 5:20 pm
by Martin Cowley
I would like to thank the guys behind the scenes making sure the NLHF continues to be a growing market, thanks for taking the time to look for venues, paperwork and all the other orrible stuff that goes along with it which makes it possible for us to continue on trading in our happy lil band lol, just realised that its nearer for us as well :D :D .What can we do to help ? leaflet distribution at shows ? i can print off a few hundred flyers if someone sends me a design , maybe if each trader who was going to be there did a couple of hundred each, self advertising type of thing , i wouldnt have thought they would need to be glossy ones for most reenactors, more of a reminder now and may help save costs ?
just a thought

Posted: Thu Mar 08, 2007 10:16 am
by Lord High Everything Esle
Well. The Historic Events Guide is designed to do this and to be sold by traders at a profit.

Posted: Fri Mar 09, 2007 10:03 am
by Martin Cowley
a very good guide an no mistake m8, but a cheapy flyer produce by the hundreds advertising just one show and given away free would be a boon for that show, as i say, just an idea ,when is the new guide out by the way , we would like some more :)

Posted: Fri Mar 09, 2007 11:45 am
by Lord High Everything Esle
Thanks for the compliment.

That is the problem Martin.

Every event will want to advertise itself at every other event resulting in 100s of different leaflets. Such leaflets in my experience get wet and grubby or are blown all over the field or both. Then they are not very pleasant to look at. How many leaflets have you picked up to find many months/years later in a grubby mess in your pocket/car/handbag? Also there may be internal poilitics between event organisers about what you can and can't distribute at their shows.

So the solution is the "Historic Events Guide". Which is a neutral medium designed to have all the positve points and few of the negative:

1). It is an attactive design
2). It is A5 size handy to fit in a handbag, car glove compartment or folded in a pocket, or in your case Martin in your sporren. :twisted:
3). It comes wrapped in cling film, which if you slit across the top keeps the booklets dry and does not allow them to blow away and yet can be attractively displayed. There are plans this year to provide a display box as well.
4). All the events are listed.
5). There is a web site which is kept up to date with changes
6), Distributers make a profit on selling them so are likely to encourage a wider distribution to the public.
7). It is reprinted regularly so it is more up to date than most other alternatives.
8). You can advertise in it to promote your business and sell the free copies I give you SO YOUR ADVERTISING COSTS YOU NOTHING.
9). 100s of different events and traders are helping your event or your business to promote itself and it is all paid for by members of the public!!

A mailing will be going for 2007/08 out to traders and organisers soon.....

Posted: Fri Mar 09, 2007 11:49 am
by busy mole
First thing all traders should try to have link on their own sites to the event, increases traffic and raises the web as well as the public profile

Sorry if stating the obvious

Posted: Fri Mar 09, 2007 12:29 pm
by Lord High Everything Esle
Yes, even more obvious it the event link should be on the front page!!

Posted: Fri Mar 09, 2007 1:20 pm
by Guest
Or an obvious links page.

Posted: Fri Mar 09, 2007 1:22 pm
by busy mole
Or an obvious links page

that was us.... sorry !